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Campaign Overview

LeadPost's Campaign page gives you access to all of your Lead campaigns along with your Direct Mail, Email and Social & Display campaigns, if enabled.

Updated over 3 months ago

Lead Campaigns

Once you've successfully added a pixel audience to your website, you will need to set up a lead campaign to start capturing those anonymous website visitors. If you do not have an active lead campaign, no leads will be delivered.

Want to know how to set up a lead campaign? Head here: How to set up a lead campaign.


Direct Mail Campaigns

LeadPost offers integrated marketing options which allow you to retarget your leads through an omni-channel approach. If you have direct mail enabled in your account, you can begin to send customized postcards directly to the leads that meet your parameters.

To learn more about setting up a direct mail campaign, head here How to set up a direct mail campaign.

Other helpful info: Integrated marketing.


Email Campaigns

In addition to Direct Mail, you can retarget your leads via LeadPost's integrated email option. If you have email integrated in your account, you can begin to send email marketing campaigns directly to your leads.

For more information on email campaign, head here How to set up an email campaign.

Other helpful info: Integrated marketing.


Social & Display

If you want to retarget your leads via Facebook or Google Display Network, then LeadPost's Social & Display integrated marketing option is for you. Once this option is enabled in your account, you can get your first Social & Display campaign going right away.

Interested in how to set up social & display? Head here How to set up a social & display campaign.

Other helpful info: Integrated marketing.

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